Common Mistakes Job Seekers Make on Online Applications
- Adrienna Clarke
- 2 days ago
- 5 min read

There’s a certain thrill to finding a great job online, a moment of optimism as you click 'submit' and send your application off into the digital ether. But for many of us, that feeling of hope quickly gives way to disappointment. The email disappears, and you never hear a peep. It feels like your carefully crafted documents have just been swallowed by a big, black hole. The truth is, that 'black hole' is often just a series of common mistakes that could have been easily avoided. The online application process is a different beast to the old-school paper one, and there are a lot of little things that can trip you up before your application ever gets seen by a human.
So, let's have a yarn about what a lot of job seekers get wrong. This isn’t about being a perfect person; it’s about understanding the system and making sure your hard work doesn’t go to waste. A lot of these mistakes are simple to fix, but they have a massive impact on your chances. Avoiding these pitfalls will put you way ahead of a lot of the competition and give you a real shot at landing that next great role.
The 'Chuck and Hope' Strategy
Let's start with a very common one: the 'spray and pray' approach. This is where a job seeker gets the idea that the more applications they send, the better their chances. They find every job that seems even remotely related to their skills and just start chucking their hat in the ring. The problem with this is that it’s a strategy for low-quality output. When you're trying to apply for ten different jobs a day, you simply don't have the time to do each one properly.
A more effective approach is to focus on quality over quantity. Instead of sending out ten half-hearted applications, choose two or three jobs that you are genuinely excited about and where you know you’re a good fit. Spend that extra time tailoring your resume and cover letter. This isn’t just about making the employer feel special; it’s about making your application stand out from the other generic ones they receive. This shift in mindset from 'I need a job, any job' to 'I am applying for a job I am genuinely passionate about' will shine through in your application and give you a much better chance.
Ignoring the Robot Gatekeeper
This is one of the biggest reasons for an application to get tossed aside. Many large and medium-sized companies use an Applicant Tracking System, or ATS, to manage the flood of resumes they receive. An ATS is essentially a robot that scans your documents for keywords and formatting. If your resume doesn't have the right keywords, or if the formatting is too complex for the system to read, your application might be automatically rejected before a single human being ever lays eyes on it.
So, how do you get past the robot? First, you need to use the right keywords. These are the words used in the job description itself. If the ad says they're looking for someone with 'project management experience,' your resume should use that exact phrase. You should also make sure your resume's formatting is clean and simple. Steer clear of fancy tables, columns, or graphics, as these can confuse the system. And here’s a crucial tip: always, always save and submit your resume as a PDF. It locks your formatting in place and is generally the most compatible file type for these systems. A Word document can sometimes be a bit of a gamble.
The Sin of Being Generic
Even if your application gets past the ATS, you still have a human being to impress. And a generic cover letter or resume is a massive turn-off. It’s a sure sign that you’ve used a template and sent the same document to fifty different companies. It shows a lack of effort and a lack of genuine interest in that specific role.
Your resume and cover letter are your first chance to make an impression. You need to tailor them for every single job you apply for. That means updating your professional summary to reflect the job description, highlighting achievements that are most relevant to the role, and making sure your cover letter speaks directly to the company’s values and needs. This is the difference between a person who wants any job and a person who wants this job. That little bit of extra effort, that genuine interest, will shine through and make your application stand out from the pack.
The 'Can't Follow Instructions' Faux Pas
This one is a real killer. A lot of online applications have specific instructions. They might ask you to answer three questions in the body of your cover letter, or to include a reference number in your subject line, or to save your resume with a specific file name. A surprising number of people fail to follow these instructions. To an employer, this is a massive red flag. It shows a lack of attention to detail and suggests you might not be the most reliable person to work with.
Always read the job ad carefully, more than once, to make sure you haven’t missed a single instruction. If they say to submit your resume as a PDF, do it. If they say to include a project portfolio, do it. Following these simple steps shows you are organised, you pay attention to detail, and you respect their process.
Unprofessionalism on Display
The online application process is all about your professional image. And sometimes, it’s the little things that give you away. For instance, what is your email address? If it's something quirky or unprofessional that you made in high school, like 'partyboy_2000@...' it’s time to get a new one. A simple, professional email address with your name is the only way to go. Similarly, how are you naming your application documents? A file called 'resume_final_final.docx' looks disorganised and a little bit silly. A file called 'JaneDoe_Resume.pdf' looks polished and professional. These small details signal to a recruiter that you are serious and organised.
And of course, we can't forget about grammar and spelling. A simple typo in your cover letter or resume can be a real turn-off. It suggests a lack of care and a bit of laziness. Always give your application documents a good once-over before you send them off. You could even use a spelling and grammar checker to be extra sure.
The Social Media Check
One final, crucial step is to check your online presence. Many employers will do a quick search for your name before inviting you for an interview. What will they find? A quick look at your social media profiles can reveal a lot about you. It's a smart move to go through your accounts and set your privacy settings to private, or at least clean up anything that could be considered unprofessional. This isn’t about being sneaky; it’s about making sure your professional brand is consistent and positive.
Ultimately, the online application process is a bit of a gauntlet. But by understanding the common mistakes and taking the time to be thoughtful, targeted, and professional, you'll put yourself in a great position to get that email opened, your resume seen, and a step closer to landing your next job. So, have a crack at it, and go get that job.
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